✓ Category Analysis
Category Analysis for Google My Business and Business Profile
Categories are the item that has the greatest influence on the ranking of a local business on Google, according to LSRF.
Perform a Category Analysis, both by location and by keyword in profiles to which you do not yet have access as an Administrator or Owner, and ensure that the business is using the best available category for that industry.
✓ Category Analysis by Location
Location-Based Analysis
Perform a category analysis by location and compare the primary and additional categories with the categories used by competitors.
Discover which categories competitors are using that the analyzed profile has not yet adopted.
✓ Keyword-Based Category Analysis
Keyword Analysis
Not sure which category to choose for a local business?
Conduct a keyword-based category analysis and discover all the primary and additional categories being used by companies for that search term, and determine the best category for the profile of that business on Google.
✓ Most used Primary Category
Primary Category
View comparative charts with the selected primary category for the local businesses presented in the results.
✓ Most Used Additional Categories
Additional Category
Discover the most commonly used additional categories by local businesses in the same industry and define the appropriate additional categories for the businesses you manage..
✓ Additional Categories for the Primary Category
Additional Categories of the Primary Category
For each primary category used, discover the most commonly used additional categories in the analysis results.
✓ List of Analyzed Locations
List of Analyzed Locations
A list sorted by locations with the highest number of additional categories, including businesses that do not have additional categories, which can be a great opportunity to identify locations that are not yet managed through Google My Business.
✓ Improve Results with Categories
Boost Results with Category Analysis
Changing categories can yield surprising results for local businesses.
Through category analysis, it’s possible to gain more confidence when deciding to change the category structure of a local business.